DPI - Week 7: Practical - Poster Design UPDATE V1

Name: Caitlin Alina Anthony - ID No. 0383177

Module: Digital Photography & Imaging

Group: 1

Lecture Notes

Color Theory Overview

Color theory blends science and art to explain how we perceive colors and how they influence emotions and communication in design.

Color Systems

RGB (Red, Green, Blue)

• Used in screens (TVs, monitors, projectors).
• Colors are made by adding light (additive model).

CMYK (Cyan, Magenta, Yellow, Black)

• Used in printing
• Colors are created by subtracting light (subtractive model).

Color Basics

• Hue: The pure base colors (e.g. red, blue)
• Shade: Hue + black (e.g. red + black = burgundy)
• Tint: Hue + white (e.g. red + white = pink)
• Tone: Hue + grey (mix of black and white)

Color Harmony in Design

Color harmony is all about combining colors in a way that's pleasing and effective for the viewer.

• Monochromatic: Variations of one color. Simple, safe, and cohesive.
• Analogous: 3 neighboring colors on the color wheel. Harmonious with 1 dominant hue.
• Complementary: Opposite colors on the wheel. Bold and high contrast, but can overwhelm if overused.
• Split-Complementary: 1 base color + the 2 adjacent to its opposite. Balanced contrast.
• Triadic: 3 colors evenly spaced on a wheel. Vibrant, dynamic, and well-balanced.

Psychology of Color

Color affects mood and perception. While individual responses can vary, certain colors tend to trigger similar emotions:

• Warm Colors (red, orange yellow)
• Energetic, cheerful, and attention grabbing, but can also signal urgency or danger.
• Cool Colors (green, blue, purple)
• Calming and peaceful, sometimes evoking sadness. Purple blends intensity and calm.
• Black
• Sophisticated, mysterious, bold. Often used for contrast or elegance.
• White
• Clean, pure, and versatile. Works well with nearly any color.

Practical

Before choosing my final sketch, I was having a hard time creatively with the honors assignment, so it took me a bit longer to figure out what I wanted to do. I played around with other compositions, but they were just not working out in my favor. 

Sketches

Figure 1 - Very Rough Sketch

Figure 2 - Final Sketch

Progress 1

I was playing around with the corners and some illumation.

Figure 3 - Progression 1

Figure 4 - Progression 2