Typography Final Compilation & Reflection

20 July 2025 - 27 July 2025 (Week 14)

Caitlin Alina Anthony - 0383177

Typography - Bachelor of Design in Creative Media - Taylor's University

Final Compilation & Reflection

Table of Contents

• Task 1: Exercises 
• Task 2: Typographic Exploration & Communication 
• Task 3: Type Design & Communication

Instructions

Task 1: Exercises

Exercise 1: Type Expression

Week 1 - Week 5

Figure 1.1 - Type Expression (W3)

Figure 1.2 - Type Expression (PDF)

Figure 1.3 - Animated Type Expression of Stretch (W4)

Exercise 2: Text Formatting

Figure 1.4 - Text Formatting Final (W5)

Figure 1.5 - Text Formatting Final with Grid (W5)

Figure 1.6 - Text Formatting Final Regular & Grid (PDF)

Final Text Formatting Layout

Head

• Font: Bembo Std Regular
• Type Size: 42 pt (Transform...) & 24 pt (The Unsung...)
• Leading: 50,4 pt (Transform...) & 30 pt (The Unsung...)
• Paragraph Spacing: 0 pt

Body

• Font: Bembo Std Regular
• Type Size: 11 pt
• Leading: 12 pt
• Paragraph Spacing: 3,881 mm
• Character per Line: +/- 55
• Alignment: Justify Left

• Margins:
• Top: 93 mm
• Bottom: 81 mm
• Left: 17 mm
• Right: 20 mm
• Columns: 2
• Gutter: 8 mm

Task 2: Typographic Exploration & Communication

Week 6 - Week 7

Figure 2.1 - Final Outcome Task 2 (W6)

Figure 2.2 - Final Outcome Task 2 with Grid

Figure 2.3 - Final Outcome Regular + Grid (PDF)

Final Layout

Headline

• Typeface: Futura Std
• Font/s: Futura Std Medium Condensed
• Type Size: 579 pt - 62 pt
• Leading: 695 pt
• Paragraph Spacing: 0 pt

Body

• Typeface: Futura Std
• Font: Futura Std Book
• Type Size: 19 pt
• Leading: 22,8 pt
• Paragraph Spacing: 5,99 pt
• Character per Line: 88 - 92
• Alignment: Left Justified
• Margins: 17,639 mm
• Columns: 1
• Gutter: 10 mm

Task 3: Type Design & Communication

Week 8 - Week 13

Figure 3.1 & 3.2 - Final Type Construction (W12)

Figure 3.3 - Final Type Construction (PDF)

Beach Waves Regular Download Click: Here

Font Measurements

Caps Height: 703 px

X-Height: 500 px

Baseline: 0 px

Descender: -100 px

Figure 3.4 - A4 Poster with Font (W13)

Figure 3.5 - A4 Poster with Font (PDF)

Reflection

Experience

This was my first semester at BDCM as an exchange student, and although I'm in my 3rd year back at my home university, it was my first real exposure to design-focused modules. Adjusting to Taylor's system was overwhelming at first, especially since my previous studies didn't cover this field, but some lecturers made the transition easier. My main focus shifted week to week, but Typography, DPI, IVN were the most demanding. Typography quickly became my favorite, it felt engaging, fun, and paired well with IVN, especially with both using Adobe Illustrator. I gained a lot of new skills, including digital tools, drawing, and time management. Feedback from Mr. Max was especially helpful- he stuck a great balance between kindness and clarity, and his teaching made the class one I'd happily take again. Most of all, I appreciated the creative freedom I had, and the chance to really explore and express my style in classroom setting.

Observations

One thing I noticed clearly over the 14 weeks was how much quicker I became at turning ideas into actual work. I wasn't second-guessing as much. I learned to trust my creative instincts and product more confidently. I also grew a lot more comfortable with Adobe tools, especially Illustrator, InDesign, and a bit of Photoshop. 

Seeing how other students approached the same tasks in completely different ways was really inspiring. I especially valued the connection I had with one classmate, we'd often exchange ideas and give each other feedback, which helped both of us improve. It was refreshing to be in an environment where we could learn from one another so organically. 

Findings

One of the biggest takeaways from this module was realizing how much thought and experimentation goes into a single final design. It's not about rushing to the finish, it's about exploring different options, making mistakes, and refining along the way. I walked away with a stronger admiration for design and the effort behind it. This experience has changed the way I see and approach visual work in general, I look at things more critically and creatively now.

Going forward, I'm excited to keep learning more about different design methods and practices. There's so much more to explore, and this module really sparked that curiosity in me.